Session 401
Discover a Hidden Super Power: Communicating Alliance Value

Practitioners of the alliance profession are well-versed in the super powers possessed to succeed in managing partnerships - skilled in negotiation, influencing, relationship building, listening, mediation and more. With all of these super capabilities, why is it sometimes difficult and frustrating for an alliance manager to defend the value of alliances and the role played in an organization's success? Is there a time when having convincing information about the impact of good partnerships would have been useful? In senior management meetings, onboarding a partnership, maintaining internal alliance engagement, and in the hallways are some of the encounters that demand alliance leaders be always ready to present alliance value.

How can an alliance foe be turned into a fan? Learn from the presenters about how to build a stable of responses that will enable a preventive response – not a reactive one. Hear from peers about the most nightmarish questions and come away with:


Mark Coflin, CSAP
Vice President Head of Global Alliances
Takeda Pharmaceuticals






Brooke Paige, CSAP
Vice President, Alliance Management
Pear Therapeutics